• News
  • Yachts
  • Owners essentials
  • Watches
  • Marinas
  • Boat Shows
  • Studio
  • About Us
  • Contact
Facebook-f Instagram Youtube
CONTACT US
  • News
  • Yachts
  • Owners essentials
  • Watches
  • Marinas
  • Boat Shows
  • Studio
  • About Us
October 26, 2020 Watches

FROM THE SEA TO THE WRIST: LET’S RECYCLE.ULYSSE NARDIN IS INNOVATING WITH ITS FIRST RECYCLED FISHING NET WATCH STRAP:THE R-STRAP.

To seal its commitment to sustainable luxury and the conservation of the marine environment, the watchmaker Ulysse Nardin is manufacturing its first strap made from recycled fishing nets to bring […]

To seal its commitment to sustainable luxury and the conservation of the marine environment, the watchmaker Ulysse Nardin is manufacturing its first strap made from recycled fishing nets to bring awareness to swimmer and adventurer, Ben Lecomte’s warning of ocean pollution. The brand is proud to welcome Ben as the newest ambassador to the family of “Ulysses”.

Every year, nine million tonnes of plastic are discharged into the sea. Ben Lecomte is a witness on the front line of this invasion. “I’ve seen the impact that plastic has on the marine environment which affects the smallest tothe largest organisms, ”Ben said.

In 1998, Ben was the first person to swim across the Atlantic without a board, an exploit undertaken to raise money for cancer research. Twenty years later, in 2018, he attempted to cross the Pacific. However, after having completed more than 1,500 nautical miles and six months at sea, Ben decided to retreat to land due to a problem with the boat assisting him. The adventure was over, and he was left feeling horrified. After 165 days of unforgettable moments with whales, dolphins, albatrosses, the splendor of marine life and the power of the elements, what struck Ben was the amount of plastic he encountered at sea on a daily basis. “I was fascinated by this spectacle that was both magnificent and repulsive. It became clear that the sporting challenge would no longer be a goal for me. The mission of raising awareness about pollution had become much more important.”

In 2019, he set off again for an extraordinary swim into the Pacific plastic vortex. This expanse of waste, discovered.

In 1997 by the yachtsman Charles Moore, is an area of swirling ocean currents where human trash accumulates.


“Small crabs adrift on the waste sought refuge by climbing onto me, leaving behind pieces of floating plastic which had carried them far, far away from the coasts.” When swimming in the heart of the vortex, Ben came across three pieces of plastic per minute, including objects of our everyday lives, mostly bottle tops, and fishing tackle. “The nets are mostly tangled in a ball, held together with ropes that have clearly been tossed overboard.” Every year these discarded nets kill nearly 100,000 whales, dolphins, sea lions, seals and turtles.


“When I’m confronted by a large chunk, it’s a strange feeling. Marine life then guides me and it’s exciting because the animal has no fear.”

The pieces of plastic never break down  completely. They get smaller and smaller until they become microscopic but increasingly harmful. “I’ve discovered endless masses of confetti. Swimming in a concentration of microplastics is like crossing a snowstorm where the flakes are millions of plastic particles. I realized that it was a huge problem. I felt distraught.”

During this Vortex Swim mission, Ben Lecomte swam over 300 nautical miles to sound the alarm about the more than 300 million tonnes of plastic produced every year. Ben believes that plastic pollution needs to be reduced at its source.

In response to Ben’s message,Ulysse Nardin has selected an innovative polyamide yarn fully recycled from fishing nets to weave its new wrist strap, compatible with Diver44mm, Diver42mm, Diver Chronograph, Marine Torpilleur and Freak X watches. This strap, of which Ben Lecomte is the proud ambassador, is the watchmaker’s first 100% waterproof fabric.Sturdy, it is interwoven on the edges to prevent fraying and withstand abrasion (Martindale test).The dying technique used before extrusion by the supplier JTTi for its YTT+ yarn reels (100%recycled from fishing nets) gives a uniform black color and has the non-negligible environmental advantage of not using water during production.

“Reusing sea nets for jewelled watches is unique and a fantastic combination”, enthuses the adventurer.

Previous Post
Next Post

Leave A Comment Cancel

Your email address will not be published. Required fields are marked *

Close

Recent Posts

October 26, 2020
FROM THE SEA TO THE WRIST: LET’S RECYCLE.ULYSSE NARDIN IS INNOVATING WITH ITS FIRST RECYCLED FISHING NET WATCH STRAP:THE R-STRAP.
Tags
Al Habtoor Astondoa Award awards Barcelona Benetti Bentley Bentley Motors Boats boat show Cannes Davidoff Delhaye Gregory Group Dubai ferreti fort lauderdale International boat show Galactica Super Nova Kiton Luminor 1950 Luminor 1950 3 days Acciaio Luxury Marinas Marine monaco Monaco Yacht Show MYBA MYS 2016 news Numarine owners essential Panerai Panerai Boutique Porto Porto Montenegro Radiomir 1940 Radiomir Firenze 3Days Acciaio Sunreef Super Yacht TYHA Award 2017 Volvo Volvo Penta watches Yacht Club Yachting Festival Yachts
Categories
  • Magazine
  • News
  • Yachts
  • Owners essentials
  • Watches
  • Marinas
  • Boats shows
  • Studio
  • Features
  • Uncategorized
-->

Related Posts

May 13, 2025 Watches
HUBLOT REINVENTS ITS MP-10 TOURBILLON WEIGHT ENERGY SYSTEM WITH TWO NEW CASES IN SAPPHIRE AND BLACK CERAMIC
Three years. This is how long it has taken to construct and deliver the first 50 pieces of the original MP-10 Tourbillon Weight Energy System. Three years in which this […]
Read more
April 28, 2025 Watches
PANERAI UNVEILS A NEW EXPERIENCE ROOTED IN ITS MILITARY LAGACY WITH THE NEW SUBMERCIBLE CHRONO MARINA MILITARE EXPERIENCE EDITION PAM01699
Panerai & Marina Militare the collaboration between Panerai and the Italian Navy is a defining chapter in Panerai’s history, one that began in the 1910s and has spanned over a […]
Read more
April 3, 2025 Watches
THE SINGULARITY OF AN ICON: HUBLOT UNVEILS A FUSION OF THE BIG BANG ORIGINAL AND BIG BANG UNICO FOR THE COLLECTION’S 20TH ANNIVERSARY
20 years can seem like a long time. But time is relative, and in the case of the Big Bang, two decades have gone by in a blink. In that […]
Read more
April 3, 2025 Watches
PERPETUATING A DREAM:THE EXCALIBUR GRANDE COMPLICATION
Mr. Roger Dubuis was a dedicated watchmaker who spent his lifetime imagining new and expressiveways to celebrate the most iconic complications. On the 30th anniversary of his namesake Maison, thewatchmakers […]
Read more
April 3, 2025 Watches
TAG HEUER DESIGNED TO WIN
Following on from a long line of iconic advertising, TAG Heuer is please to present its latest brand campaign: Design to WIN. Distilling the essential codes of the company today, […]
Read more
April 3, 2025 Watches
WORLD’S LIGHTEST MECHANICAL DIVE WATCH – DIVER [AIR] BY ULYSSE NARDIN
For the independent Swiss watch manufacturer Ulysse Nardin, limits are meant to be transcended, and for the latest edition of its Diver collection, the brand has gone beyond what is […]
Read more
December 16, 2024 Watches
SR_A HUBLOT 3.0 IN PARTNERSHIP WITH DR SAMUEL ROSS MBE
Faithful to Hublot’s ‘Art of Fusion’, the brilliant artist and designer Samuel Ross takes his creativity to new heights through considered and accomplished work involving a variety of materials and […]
Read more
December 5, 2024 Watches
TAG HEUER’S LIMITED EDITION WATCH CELEBRATES 20 YEARS OF RED BULL CULTURE IN RACING
Racing fans, start your engines! TAG Heuer is back on the grid with a show-stopping new chronograph that is daring and dynamic. The TAG Heuer Formula 1 Chronograph x Oracle […]
Read more
November 11, 2024 Watches
CELEBRATING HERITAGE: THE LUMINOR DESTRO OTTO GIORNI PAM01655 PAYS TRIBUTE TO ITALIAN NAVAL EXCELLENCE
In the annals of military history, the Italian Navy frogmen stand out for their daring missions, equipped with essential navigational instruments on their left wrist, and a distinctive Panerai watch […]
Read more
October 25, 2024 Watches
PANERAI UNVEILS RADIOMIR PERPETUAL CALENDAR GMT GOLDTECH™
To celebrate the anniversary of Radiomir the first wristwatch prototype ever developed by the Maison on October 24th, 1935 – Panerai has dedicated its Perpetual Calendar complication to this iconic […]
Read more

The World of Yachts

  • LATEST NEWS
  • YACHTS
  • OWNERS ESSENTIALS
  • WATCHES
  • MARINAS
  • BOAT SHOWS
  • STUDIOS
UK Office
  • The World of Yachts & Boats Ltd
  • Suite 200a, Cumberland House, 80 Scrubs Lane,
    London NW10 6RF, UK
  • +44 208 9699505
UAE Office
  • Gulf Marine Services
  • Office 1302, Al Ameri Tower, Al Barsha Heights
    P.O. 337066, Dubai, UAE
  • +971 4 3639474
Subscribe to get the latest deals!

    Facebook-f Instagram Youtube

    COPYRIGHT © 2025 – THE WORLD OF YACHTS & BOATS

    Welcome Back!
    Create Free Account

    It's free. No subscription required

    or
    Lost your password?