It’s fashion, baby! Hublot stays on-trend this summer with the launch of a Big Bang Unico in a brand-new shade – purple! A purple splash for a refreshing dive into the bold, bright colours of Spring Summer 2022.

Fashionistas around the world agree: bold, bright colours are back this season! Colour blocking is a trend gracing catwalk at the most recent Fashion Week events in the biggest capitals. This fresh, colourful approach has inspired Hublot’s new “Summer in the City” campaign as well as a new summer edition of the iconic Big Bang Unico, which now has an all-purple look! Its 42-mm case is cut from aluminium, a modern, lightweight material. This anodised, satin-finished and polished case is purple all over. This colour has been made possible using a process which guarantees impeccable durability and offers remarkable protection from scratches and impacts. A technical feat on the part of Hublot’s engineers!

Beating at the heart of the Big Bang Unico Summer is the HUB1280 manufacture calibre, a chronograph movement whose column wheel is visible through the dial. It has a power reserve of 72 hours. The hands and indices are in the same shade of purple, enhanced here and there with touches of luminescent white.

To match its all-purple look, the Big Bang Unico Summer comes with two straps in the same colour. The first takes the form of a Velcro strap with matching stitching which is closed with a sports clasp. The second adopts the brand’s signature natural rubber and both bracelets feature the One-Click system, an interchangeable clasp system patented by Hublot.