RAM RIVA CLASSICHE AND MILANO AUTOCLASSICA: CLASSIC MOTORBOATS AND CARS

Anyone who owns one knows full well that every boat built by Riva, whatever its size, is a symbol of performance, craftsmanship, style and exclusiveness, forever imprinted with the brand’s legendary spirit. That’s why in 1957 Carlo Riva created RAM – Revisione Assistenza Motoscafi, the first Riva boat service established next to the brand’s Sarnico yard, aiming to offer Riva owners assistance whenever they need it, and to restore motorboats using Riva’s original and unique techniques, materials and know-how.

Over the years, RAM Riva Classiche has become the international benchmark for maintaining both mahogany and fibreglass Riva boats from 6 to 13 metres in length, as well as offering storage and mooring plus a restoration service to return motorboats to their original glory, while leaving their Riva soul and the value of their craftsmanship intact.

The care and attention they lavish on their motorboat is a characteristic that classic boat owners share with vintage car lovers: original details and finishes are what make classic boats and cars unique, and their preservation is part of the emotion aroused by owning such a precious object, an emotion that only a true enthusiast can understand. Milano AutoClassica, the Classic and Sports Car Show held in Milan from November 18 to 20, has always

attracted enthusiasts and collectors with an extensive exhibition of models that have contributed to writing automotive history. This year, RAM Riva Classiche will be attending the high-profile show with a stand showcasing three emblematic Rivas: a Corsaro, the first series-produced wooden hull, an Ariston, the iconic model launched in 1950 of which 1,012 were built in a production run spanning 26 years, and an Aquarama, the legendary boat that this year celebrates 60 years since its creation in 1962. A Riva Lounge will also be set up inside

the stand and furnished with items that reflect the unique and timeless maritime style that is a feature of the boats’ interiors. Visitors to the RAM Riva Classiche stand will also be able to purchase the exclusive products on offer in the Riva Boutique: design objects, clothing, accessories and furnishings inspired by the world of yachting. They include “Riva Aquarama”, the book published by Assouline celebrating 60 years since the launch of Riva’s iconic

runabout.