Davidoff Cigars unveils its first Discovery pipe tobacco & pipe line

The new Discovery pipe tobacco & pipe line embodies Davidoff’s quest to help aficionados explore, adventure and discover new blends, palate stimulations and pipe rituals. Yet, it is quintessentially Davidoff – refined and sophisticated in every aspect.

Inspired by Zino Davidoff’s pioneering spirit and his passion for making new discoveries, Davidoff aims to bring diverse and exciting taste experiences and new origins to today’s modern pipe aficionados.Following this mission, Davidoff master blenders have crafted the finest Discovery pipe tobaccos from Brazil, Argentina and Malawi which are presented in modern and elegant pouches.

THE DAVIDOFF DISCOVERY PIPES

For the Davidoff Discovery pipes, the exclusive briar-wood from Calabria – the burlwood of the WhiteHeath Tree, typically found around the Mediterranean Sea – has been chosen. With age, the briar root becomes tight and dense enough to resist both the heat of lighted tobacco and the juices produced during the smoke. The briar used for these handcrafted pipes is dried for 10 years. They are made in Germany and come in an elegant, sleek black matte design with a ring crafted in maple and tinted in yellow, orange and red, matching the pipe tobacco’s iconography.

“These handcrafted modern Davidoff Discovery pipes, combined with exotic Discovery pipe blends arean invitation to explore and discover. They are the perfect gift for a pipe aficionado or for oneself to enjoy. The pipes’ craftsmanship will delight aficionados seeking to fill their time beautifully with exciting pipe blends and rituals. An important thing to remember is that the enjoyment is to be found in the journey – not necessarily the destination,” explained Charles Awad, Senior Vice President of Global Marketing & Innovation at Oettinger Davidoff AG.

THE DAVIDOFF DISCOVERY PIPE TOBACCO BLENDS

For the first time, thanks to Davidoff’s game-changing innovations, aficionados can now explore,adventure and discover the pipe tobacco’s balanced and exotic flavours throughout its entire length:

Yellow Brazil – Mild and Fruity

A blend consisting of double-fermented black Cavendish in combination with Brazil ripe and matured flue-cured Virginia tobaccos in different cuts.

A brilliant mixed appearance, which is topped with a mild and fresh fruity note.

Orange Argentina–Medium and Honey

A blend contrasting in appearance created from double-fermented Black Cavendish and Argentina ripe flue-cured Virginia tobaccos added with a pleasant honey flavour.

Red Malawi–Strong and Vanilla

A unique combination of Malawi mature Burley and Malawi ripe flue-cured Virginia blended with Danish dark Cavendish.

Hand-blended with original sun-cured Mexican vanilla, famous for its fine, sweet taste.

LAUNCH AND AVAILABILITY

This Davidoff Discovery pipe tobacco & pipe line will be launched in three different black pouches and pipe shapes. They will be available, at a very attractive price point, worldwide (USA excluded) at Davidoff Flagship stores, Davidoff Depositaries and Global Travel Retail stores starting in October 2016.