Record numbers for Sanlorenzo’s 60th birthday with 24 yachts launched in 5 months
A unique design approach, as well as a refined, timeless style, rooted in the company’s DNA, make Sanlorenzo one of the most valued brands worldwide in the yachting sector, with sales volumes that have increased over the last few years, especially in the European market.
The latest data have been very impressive, with 41 fiberglass yachts sold in 2017, 15 of which were launched between March and July 2018, including:
- 2 motoryachts from the lines of planing boats SL78, SL96, SL106 and 3 units from the line SL86, showing off its timeless design and amazing seaworthiness whatever the conditions of the sea;
- 2 semi-displacement hulls of model SD126 and 1 hull SD112, which combine an external outline inspired by the great ocean liners of the 1930s with the possibility to fully experience sea life;
- 3 units of crossover yacht SX88, which belongs to the new fast displacement line SX, whose entry-level model SX76 will be presented in Cannes.
9 more are expected to be launched next month.
The yachts that have just been launched include SL86 E Motion, a model from the new hybrid propulsion and diesel/electric range launched in January 2018 which goes to show Sanlorenzo’s attention for the development of ecologically sustainable technologies. In fact these models are able to ensure greater efficiency, high comfort and safety, flexibility and a significant decrease in emissions.
Having just reached such a major milestone as its 60th year in the business, Sanlorenzo continues its activity as a producer of sartorial yachts capable of introducing new ways of living on board with a bold, groundbreaking approach, achieving maximum harmony between interior and exterior spaces, imposing itself as one of the main shipyards worldwide for the production of yachts and superyachts.
Sanlorenzo yachts are produced in the Viareggio and Ameglia shipyards which will undergo an important enlargement and restoration process, as will the shipyard in La Spezia, which focuses on the production of superyachts, with a 60-million euro investment, 30 of which will be used to create new products and for research and development.
Thanks to the managing skills of Cavalier Massimo Perotti, Chairman and Ceo, Sanlorenzo continues to grow, as confirmed by the fact that its turnover went from 40 million euros in 2005 to 300 million euros in 2017, while still focusing on product customisation. As a matter of fact, for 60 years Sanlorenzo has created over 950 yachts, one different from all others, responding to customers’ specific requests.