OFFICINE PANERAI SETS SAIL AT THE DUBAI INTERNATIONAL BOAT SHOW 2015
Officine Panerai, the luxury Italian watchmaking brand joins the elite crowd and boat enthusiasts at the Dubai International Boat Show 2015, for the sixth consecutive year. The show takes place at the Dubai International Marine Club, Mina Seyahi from the 3rd to the 7th of March and hosts an exceptional crowd of boat specialists, sea lovers, collectors and marine fans from various parts of the globe.
In line with its tradition, Officine Panerai will be the ‘Supporting Partner’ of the Dubai International Boat Show, confirming its patronage with the VIP registration lounge of this prestigious event. Panerai promises to recreate a marine like atmosphere inspired by the Panerai Classic Yachts Challenge, the international route of regattas reserved for Classic and Vintage sailing boats, and unveil a selection of exceptional novelties from its 2015 collection, recently launched in Geneva during the Salon International of the Haute Horlogerie 2015.
While the brand was founded in Florence in 1860, the Panerai watch came into the world from the depths of the sea. Starting from the 1930s, Panerai was the provider of high precision devices and ageless timepieces to the special submarine forces of the Royal Italian Navy, and has become now a renowned haute horlogerie sports watch brand. Since the Dubai International Boat Show provides an ideal regional platform to showcase the latest news from the maritime world, partnering with this powerful event, emphasizes Panerai’s historical lineage and tradition of being related to the sea.
Attended by VIP guests around the world, the Dubai International Boat Show (DIBS) is established as the MENA region’s number one marine luxury, leisure and lifestyle industry event. With 23 years of history, the 22nd edition of the event will showcase deluxe yachts and super cars, luxury and equipment supplies and services and the latest innovations for the marine industry.
